Turn Key Online Stores

Key Features & Benefits

100+ professional themes

With themes created by world-renowned designers.

Your own domain name

Use your own domain name, or purchase one.

Brand and customize your online store

Every template comes with its own intuitive settings so you can quickly and easily customize every facet of your storefront.

Web-based website builder

Your online store comes with a full-featured content management system.

Mobile commerce ready

Your online store includes a built-in mobile commerce shopping cart. Your customers can browse and buy from your store using any mobile phone or tablet.

Full blogging platform

Publish and categorize articles, create lookbooks, encourage discussion, and moderate comments on your blog.

Accept credit cards 

You can accept Visa, MasterCard, Discover, and American Express the minute you launch your shop. You'll get a low credit card rate and no hidden fees.

Secure shopping cart

All credit card and transaction information is protected by the same level of security used by banks: a 256-bit SSL certificate.

70 payment gateways

From bitcoin to PayPal to iDEAL, integrates over 70 external payment gateways from around the world.

Automatic carrier shipping rates

Receive automatic shipping rates from major shipping carriers like UPS, USPS, and FedEx.

Flexible shipping rates

Set up shipping rates by fixed-price, tiered pricing, weight-based, and location-based rates.

Offer free shipping

Improve your average order size by offering free shipping to your customers. You can choose the price point at which free shipping applies.

Automatic taxes

Based on your location, automatically handle major country and state tax rates.

Multiple languages

Your online store checkout comes in 50+ languages, and you can always translate your store's theme to suit your needs.

Customer profiles

Learn more about your customers and their shopping habits. Find their contact info and order history at a glance.

Customer accounts

Encourage repeat shopping by enabling customer account creation at checkout. Your customers can also check out as a guest without creating an account.

Customer groups

Categorize and export customer lists based on location, purchase history, and more.

Order fulfillment

Fulfill one or multiple orders with just one click, making your daily order management a breeze.

Fulfillment centers

Connect to fulfillment solutions such as Amazon, Webgistix, and Shipwire, or set up a custom fulfillment solution.

Drop shipping

Integrates with apps like Ordoro, Inventory Source, and eCommHub, making it easy to set up your dropshipping business.

Refunds

Refund some or all of an order to the payment method used. Your inventory is updated automatically.

Manage on the go

Use your smartphone to update your store, manage inventory, fulfill orders, and contact a customer.

Email templates

Customize your automated store emails with the design and language you want.

Search engine optimized

Help potential customers find your store using search engines. Supports SEO best practices like customizable H1, title, and meta tags.

Generated sitemap.xml

Your sitemap.xml is automatically generated with your products, webpages, and blog posts.

Discount codes and coupons

Run sales and promotions by offering coupon codes that save customers money. You choose whether the discount is for dollars off, a percentage off, free shipping, etc.

Gift cards

Your customers are able to purchase a gift card for someone from your store, or you can use gift cards as store credit.

Social media integration

All websites include social media integration, such as Pinterest, Instagram, Facebook, Twitter, and Tumblr.

Product reviews

Engage your customers and encourage sales with the option to leave SEO-friendly product reviews on your website.

Email marketing

Notify your customers of upcoming sales or new products with the email marketing app.

Sell on Facebook

Your Facebook fans can browse your products and make a purchase without leaving Facebook.

Digital products

Customers can order and download your digital products right from your online store.

Inventory management

Track stock counts, and automatically stop selling products when inventory runs out.

Unlimited products

There's no limit to the number or type of products you can sell in your online store.

Product variations

Offer different variations of your products, such as multiple sizes, colors, materials, and more. Each variation can have its own price, SKU, weight, and inventory.

Product organization

Organize products by category, type, season, sale, and more. Use smart collections to automatically sort products based on vendor, price, and inventory level.

Multiple images

Add multiple images for your products, so you can show off your product from all angles.

SEO product tags

Optimize your product pages for search engines with product specific meta tags, titles, and URL handles.

Unlimited bandwidth

You'll never be charged based on the number of visitors or traffic to your store.

Daily backups

All your business information, including products, customers, orders, and inventory, is backed up in our secure data centers every day.

Email forwarding

When you buy a domain you receive unlimited email forwarding. Create email addresses like info@yourstore.com.

99.94% uptime and 24/7 monitoring

No need to worry about downtime with Shopify, we work around the clock to make sure your website is always online.

SSL certificate

Your online store includes a 256-bit SSL certificate to keep your customers' information and business data secure.

Dashboard

An actionable dashboard of your sales, orders, and traffic helps you make the right choices for your business.

Product reports

Analyze and gain insight into your store's growth. See which products are selling — and which ones aren't.

Export reports

Reports can be exported for further analysis in your favorite spreadsheet tool, or can be sent to your bookkeeper or accountant.

Google Analytics

Google Analytics works with your online store, so you can track sales, visits, and referrals.

Traffic/Referral reports

See where your visitors come from, and how they found your online store.

Dedicated support team

A support team is available 24 hours a day, 7 days a week, by email, live chat, and phone.

E-commerce University

Everything you need to know about selling online. You'll find ebooks, video series, webinars, and much more.

Google Traffic Advice

How To Increase Your Google Ranking

Top Online Store Websites

Many times business owners wonder why their site isn’t ranking in Google, and you have to think what is Google? Google for any particular search has millions of pages that it can rank and really only the top ten of those millions of pages are the ones that get to rank in Google. So what Google is really trying to get at is the ten most valuable, most useful, most helpful or interesting search results that will serve the searchers needs out of those millions of results. So when you are looking at search results you have to look at your pages and think are my pages better than that million, two million, ten million results that Google could serve up?

One thing that Google has been very consistent on is knowing who their customer is. Google’s customer is the searcher. They’ve been very consistent about this over time. If Google can make sure that their searchers find what they are looking for as quickly as possible, then people will keep coming back to Google to find what they are looking for. That means that Google has a big audience that they can sell ads to and they can keep making money and be a profitable company. So Google’s focus is on making sure that the customer get the most valuable and useful page that they can. So what Google has done is they have basically created this environment where people compete to be the most useful page for Google’s customer (Google’s searchers), which means that in order to win this competition - in order to be in that top ten out of these millions of pages Google could serve up - you have to be better than all of those other pages. You have to be the most unique, the most interesting, the most valuable, the most useful page out of those millions of results to rank number one.

Now Google in the past has had some trouble measuring the most useful page, but they are getting better as time goes on. Google makes hundreds of tweaks to it’s algorithm every single year and all of them have the aim of improving the way they measure quality results. So look at your pages and think:

Is this the best I can do? Is this all I can offer? Is there more that I can offer the visitors to my site to make sure that my site is more valuable, more interesting, more amazing or useful than all the other search results out there?’

Be constantly striving to improve your pages to make sure that you are competing effectively in this competitive environment that Google has set up. So always make sure that you have the best, most unique content - quality content that people are talking about and linking and sharing your site with others, and that will prove to Google that you are the best result out of those millions of pages that they can serve, and thats how you get into the first results of Google.

Top Online Store Websites

Twitter Marketing Advice

Twitter Marketing Advice

E-Commerce Website

Twitter can be a powerful tool to help online store owners grow their business. Without investing too much time or money, you can easily drive traffic to your ecommerce store. It's also a great way to engage with your customers once your business is up and running.

But before we get into how you can use Twitter to make some sales, let’s first talk about some important account setup housekeeping.

Setting Up Your Account the Right Way

PROFILE PHOTO

You should make your profile avatar your business logo. When it comes to branding, it’s important to be consistent across all your online properties to avoid confusion.

YOUR BIO

This is the perfect location for your company tagline or value proposition. Keep it short and sweet and don't be afraid to have some fun.

YOUR WEBSITE

Always link to your homepage in your Twitter bio section.

YOUR BACKGROUND

Backgrounds can be used in many useful ways. You can either choose to use large branded artwork or provide an image that displays contact or support information. If you have design resources, go nuts and create something beautiful. But if you're running on a budget or time constraints just keep it simple. A plain background is just fine, or you can add some information about your business.

LISTEN AND CONVERSE

If you read almost any blog post about how to use Twitter effectively for your business, the most common advice is that you need to “listen”. Most of these articles write about how to listen if you’re an established brand.

The idea is to engage people on Twitter who are talking about your brand and respond to them appropriately to build customer loyalty. 

For someone just starting out you want to listen in a different way. Chances are no one is talking about your online store just yet. 

SO WHAT DO YOU LISTEN FOR?

Use Twitter as a public platform to show that you are an authority and genuinely help people.

• SOLVE PROBLEMS AND LEND HELP – Listen in on people who might be having problems that you can help out with. Think of keywords that might indicate that someone is having a problem that you can solve, and type them in the search field. By helping people solve problems, you can build your follower count with people who are active in your industry. This will make them more susceptible to becoming future customers.
• DISCUSS THE CURRENT STATE OF YOUR INDUSTRY – By joining in on conversations surrounding industry events, changes and news, you can establish yourself in the “who’s who” of your niche. This will open the doors for partnerships, networking and as a business that happily accepts referrals.
• SHOW BRANDS THAT YOU LIKE – If you sell multiple brands, you can always show off brands you like and give the brand a little mention by using the @ and # characters. Not only does this publicly announce that you carry these brands, you’ll also strengthen your relationship with them.

Share Interesting and Useful Content

The single most powerful thing Twitter is good for is to disseminate valuable or interesting information. Based on your niche you should tweet out articles, pictures and videos that your audience will enjoy. This is a great way to start up conversations with other Twitter users who are interested in the same type of things your online store offers.

For example, if you operate an online surfing shop, you would want to tweet out links to videos of amazing surfing clips a few times a day as well as amazing surf photographs. 

Occasionally throw in a tweet about some of your most enticing offers with links to the product page. And as always, throw in a hashtag representing the keyword or brand name.

                                      E-Commerce Website

You Tube Marketing Advice

You Tube Marketing Advice

Internet Millionaire Secrets

YouTube usually ranks around the second or third most popular search engine on earth. It provides a powerful tool for business owners and has an unlimited amount of creative ways in which you can drive traffic and sales to your ecommerce store.

One of the main advantages of YouTube, is that your video will be included in Google and YouTube search results. Each video you create is a piece of inbound marketing content that will help you sell for years to come.  You can also use YouTube videos on your own website to help communicate the benefits of your products. 

It's all about product videos. Let’s say you sell jewelry online. Create a short video showing off a unique piece that you carry. For example, let’s say you sell a piece of jewelry called "heart within a heart." To help drive online sales of this item, you could create a video showcasing the design, material and luster of this piece of jewelry.

When you upload your videos to YouTube, there are three things you need to pay close attention to:

1. THE TITLE – The title of your video is what will bring the targeted customers in. So be very mindful of how you title your video. Think of keywords your target customers may be searching for to find your products.
2. LINK BACK TO YOUR PRODUCT PAGES – In the description of the video, be sure to link back to your product pages. That’s how you can get the casual YouTube video viewer to become a customer.
3. YOUR TAGS – Tags are a good way to attract YouTube users by interest. They also act as keywords that help people find your video. The important thing to remember with tags is to list your most important tags first.

What Kind of Content Should You Produce?

This is where you can really open up the creative floodgates. The most boring thing you can do is simply film your product and talk over the video. “We have this widget in red, blue and black. Please click the link below to buy it.”

But we understand that it will come down to a battle of creativity vs. how much time you have to make videos.

If you decide to really invest time into making an awesome YouTube channel and dedicate a lot of time and energy into it (and yes, it will take a lot of time and energy), you may find this will be your go to marketing source for years to come. In our opinion a YouTube channel is as powerful as having your own Cable television channel.

Trust us though, it's all well worth the effort. For example, Luxy Hair who sells hair extensions online has built a million dollar business built primarily off the back of providing helpful and engaging content on YouTube.

                                         Internet Millionaire Secrets

Facebook Marketing Advice

Facebook Marketing Advice

One of the easiest and fastest ways to increase sales is by leveraging the power of Facebook.

You're probably familiar with your own Facebook profile. However, Facebook Brand Pages are a totally different beast and should be operated in a different way. Lets get into how you should operate both your personal profile and your brand page during the early stages of your new online store.

Complete E-Commerce Solution

Your Personal Facebook Profile

This will be your best friend during your first months of starting up. However, you have to treat your Facebook profile with a lot of respect. Otherwise you will lose friends and potentially lose your account.

There is nothing wrong with doing a little self-promotion on your personal Facebook profile. Your friends and family will likely love to see what you’re up to as long as you don't overdo it. Sharing products with your personal Facebook profile is very effective, in fact, studies show that upwards of 62 percent of people read such posts.

A good rule of thumb is to update your profile about once a day with either a link to a product from your online store or website. Also, maybe about once a month share your “about us” or “story” webpage. The story about your business is a great form of social currency, so spend time crafting a good story. From time to time you might also want to paste in the text about your story from your website instead of just pasting the link. The reason for this is that more of the text will show up on your friend’s feed, thereby delivering more of the story right off the bat.

Finally, remember to keep using your personal Facebook profile for what it’s meant for. Continue to share photos, news articles, liking people’s posts and being a normal user. Don’t switch over to “business only” mode. All you are going to do differently is occasionally posting something relevant about your new business.

Your Business' Facebook Page

Facebook Pages are designed for businesses, brands, and other types of organizations. Facebook only wants you to promote your business through your Facebook page. That’s why we stress that you should keep business promotion through your personal Facebook profile to a minimum.

With Facebook Pages, only people who have Liked your Facebook page will see your updates. In a sense, these people have given you permission to advertise to them. This is a very key point about online marketing these days – permission marketing is much more effective than the old days of spamming everyone under the sun. The good news is that with a Facebook page, you're in good company, with over 70 perfect of B2C companies acquiring a customers through the social platform.

You will promote on your Facebook page exactly like how you do it on your Facebook profile with posts and links to products, PR mentions, and stories about your business. However, a better way to get deeper engagement on Facebook is to post updates on things that are not directly related to purchasing one of your products.

A great way to get more Facebook page engagement is to post:

• Industry trends and news
• Funny, cute, and high-quality photos (that you have a legal right to publish)
• Uplifting stories
• Inspirational Quotes
• Fun polls or surveys

Although some of these updates won’t have anything to do with your brand but, they will bond a stronger relationship between your brand and those that have “Liked” your Facebook page. What you are doing here is strengthening your fan base, which generally pays dividends down the line.

Here's the key: Do not overly promote your brand and your products - only post a couple times every day. Most importantly, be sure to respond to comments and keep the conversations going.

Complete E-Commerce Solution